Securely combine media assets, all relevant data and advanced analytics to generate hyper-personalised video at each step of the customer journey.
Connect in new ways with a full range of clients from retail and private, through to corporate and investment banking. Securely utilise individual data and external live contextual information such as live stock markets, to present a real time picture of each customer’s finances in a dynamic, interactive video experience. Include clickable Calls to Actions to connect customers to advisors, select product options, generate customer surveys or select financial portfolio choices.
Strong customer engagement is the foundation for maximizing customer value. Increase the lifetime value of customers by engaging with them continuously and intelligently to strengthen relationships across diverse products and services. Digitise communications, using advanced analytics to identify less engaged customers and generate timely, personalised messages to reduce customer churn.
Explain complex information in a clear, personalised video that dynamically adapts based on the user's engagement and understanding. Each time a customer submits a request seeking information about the latest products, VML can instantly generate a video using their data to create a bespoke video telling the customer exactly what they need to know and providing bespoke offers.